Located on Oak Street, near Chicago’s Magnificent Mile, Face & Facial Beauty Therapy Clinic was the perfect choice for Skin Inc. magazine’s first “Salon Profile” in 1988. Today, 34 years after the clinic opened, clients still refer to owner Mila Bravi as “Chicago’s Skin Care Institution.”
Her journey began in Russia. She attended the Medical Institute of Odessa for three years before deciding to change schools to become an esthetician. Bravi studied esthetics for three more years, and worked as an esthetician for 16 years before emigrating to the United States with her husband Mark and their daughter Katherine in 1975.
Upon her arrival in Florida, she worked with a translator to attain her cosmetology license. Shortly after, she moved to Chicago, studied for her Illinois cosmetology license and worked at The Face Place until it unexpectedly closed in 1978. For Bravi, it was time to make a decision. With hope and help from her husband, she opened Face & Facial in 1979 at 70 E. Oak Street. As luck would have it, one of Bravi’s first clients was a writer for a local magazine who featured her clinic in an article. Bravi never advertised, but subsequent articles in top area newspapers and magazines, as well as reputable word-of-mouth, resulted in more and more clients coming to her clinic. This led to a move to a larger location a few doors down the street in 1982.