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PBA and Kline & Company Announce a Collaboration to Broaden Market Research
The Professional Beauty Association and Kline & Company announce a strategic collaboration to gain broader market research based on groundbreaking data.
A Casual Sit-down With Michelle Obama's Esthetician
International spa trainer and principal of Moontide Consulting Linda Harding-Bond discusses the industry with Michelle Obama's very own esthetician.
Skin Care Professional Focuses on Stress-free Simplicity
By: Nicole Urbanowicz
Face to Face With Madeline Kingsbury, PureSpa, Oroville, California
Part 1: Technology in Your Spa—A Survival Guide for Today's Social World
By: Stephanie Jennings
The way purchasing decisions are made has changed.
Spring Color Preview 2013: A Blissful Balance
By: Sara Mason
This season's soft, muted and pretty color choices allow clients to focus on natural beauty.
Dealing With a Difficult Client
By: Jay A. Shorr
By understanding and resolving complaints, you can make disgruntled clients advocates for your skin care facility.
Five-star Perks Aren't Just for Clients
By: Louis Silberman
Even a little gesture of appreciation will make employees feel valued, which can noticeably improve morale and productivity.
Commission vs. Rent
By: Michelle Calvarese, PhD
What's the difference between these two financial spa models?
Make It Personal
By: Janine Marzetta
Product compliance can be tricky for any skin care practitioner once a client leaves the skin care facility.
Target Marketing by Generation
By: Maritza Rodriguez and Dawn MacLellan
Defining your target market is key to your facility's success.