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Top 10 Industry Trends of 2007
The editors of Skin Inc. magaine identify the top trends that impacted your spa this past year.
Positively Green
By Frederic Holzberger
Focus on a healthy environment both inside and outside the spa, and your business will thrive.
Spa Marketing on a Budget
By John Uhrig
You don’t have to spend an arm and a leg to get your business noticed.
Shiseido Installs Solar Roof to Reduce Carbon Footprint
The company held a dedication ceremony on Oct. 24, 2007, for a new solar-electric power roof system to kick off its global solar energy initiative.
Molto Bella--Italian Beauty
By Mary Weider
Learning to think in new ways and to question established beliefs about beauty yields fresh and innovative approaches to the business of beauty. And an extended trip to Italy illuminates the power of beauty products and the deep positive impact on consumers.
Color Cosmetics: A Comeback Story
By Briony Davies
Color cosmetics is forecast to keep pace with the overall cosmetics and toiletries market at a steady 3% per year through 2011. This resurgence in the segment is driven both by manufacturer innovation and consumers demanding better results from makeup.
Charity Efforts at the Heart of Organization Launched by Arizona Spa
The Lamar Everyday Spa in Scottsdale, AZ, has launched SpasfortheCause.com, which raises awareness and funds for organizations working for charitable causes such as The American Red Cross’ relief efforts for those affected by Hurricane Katrina. In the program, clients purchase services where spa staff has donated their time, so 100% of the proceeds is given to the cause. The program also continues to grow, with an increasing number of spas still joining. 877-377-3235, info@thelamar.com
Eastern Europe Personal Care Sees Growth
The personal care market in Eastern Europe is growing, evidenced by in-cosmetics Eastern Europe (formerly CHi), which reported a 23% increase in visitors.
San Francisco Spa Offers New Luxury Treatment
Spa Radiance in San Francisco, CA, is rolling out the red carpet with its new Royal Treatment, which includes a diamond-wand microdermabrasion, sapphire-enhanced IPL and 24-karat pure gold leaf facials, and a décolleté treatment featuring crushed pearl powder. 415-346-6281
New OASIS Group to Promote Organic, Sustainable Standards in Health and Beauty
New trade organization dedicated to verifiable organic standards for the beauty industry.
