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Apr
11
2014

Dove Social Experiment Shows Beauty is a State of Mind

Dove Social Experiment Shows Beauty is a State of Mind

Beauty brand Dove conducted a social experiment documented in a short film that illustrates the ongoing conflict women have with recognizing their beauty.

Apr
11
2014

Euromonitor Defines Top Beauty Trends in 2014

Top 5 Beauty Trends in 2014

According to Euromonitor International, multifunctionality and social outreach continue to be big trends in beauty.

Apr
07
2014

Scientific Skin Care Emerges As New Category—Altering Consumer Behavior

Scientific Skin Care Emerges As New Category—Altering Consumer Behavior

Scientific skin care products will transform the entire market for the simple reason that skin care category dominates beauty sales.

Apr
01
2014

The Business of Ingredients, Part II

The Business of Ingredients, Part II
By: Lisa Doyle

What does the future of medical spa formulations look like, and what do developers need to do to create successful product marketability?

Apr
01
2014

11 Ways to Create Real Employee Engagement

11 Ways to Create Real Employee Engagement
By: Michael Houlihan and Bonnie Harvey

Skin care facilities with highly engaged employees enjoy profit growth at three times the rate of their competitors.

Apr
01
2014

Are You Prepared to Leave the Business You Built?

Are You Prepared to Leave the Business You Built?
By: Kathleen Richardson-Mauro and Jane M. Johnson

In order to achieve a successful afterlife, spa owners need to start laying the groundwork early for their emotional separation.

Apr
01
2014

The Core Values of Retail Success

The Core Values of Retail Success
By: Michael Alaniz and Maritza Rodriguez

Although there is no single guaranteed fix, several very strong core values need to be factored in for retail success.

Apr
01
2014

Muscle Marketing for Your Spa

Muscle Marketing for Your Spa
By: Christine Heathman

Learn the five words you should commit to your memory to help create a bigger, more powerful position for you skin care facility to grow into.

Apr
01
2014

10 Things to Do to Spring-clean Your Spa

10 Things to Do to Spring-clean Your Spa
By: Deedee Crossett

Just in time for spring, here are 10 things you can do right now to spring-clean your treatment room.

Apr
01
2014

Expanded Online Version: A Good Influence With Lisa Dominguez

A Good Influence With Lisa Dominguez
By: Kristen Wegrzyn

This education-based owner sees her spa as her prodigy with a focus on relaxation and wellness.