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What's Old is New Again at Face & Body Northern California
By: Sandy Chapin
Posted: June 29, 2012, from the July 2012 issue of Skin Inc. magazine.
The McEnery Convention Center in San Jose, California—home to Face & Body Northern California October 6–8, 2012—is currently undergoing a massive $120 million expansion and renovation.
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Additionally, new rebrands include the Hyatt Place (formerly the Crowne Plaza) and The Sainte Claire, a Westin Hotel (formerly the Larkspur) have been included in the Face & Body hotel room block.
In addition to the renovation, Face & Body is a great place to gain insight into the spa industry. Each year, Face & Body offers education, product demonstrations and networking, as well as face-to-face interaction that you are unable to get anywhere else. Attend supplier sessions, and learn about industry trends and techniques.
Face & Body can also help build better relationships with your suppliers and industry peers. Gain name recognition by your peers—the more visible you become, the more opportunities will come your way. Finally, the exposition is an incredible resource of information. Learn firsthand who the major industry suppliers are and what they have to offer. For up-to-date information about Face & Body Northern California, visit the website at www.FaceandBody.com/california. You can also stay connected through the Facebook fan page at www.facebook.com/FaceandBodyExpo. We hope you’ll join us in October! Register today!