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May 2008


Reflections: Outlining Success
By Melinda Taschetta-Millane

Take notes from the America's Expo for Skin Care & Spa 2008 keynote speaker on making your business world-class.

Key Lessons to Success: What's the Big Idea
By Jane Wurwand

Wake up from the usual sleepy branding ideas to put a spark in your spa's marketing.

International Trends: Spa Couture--The Parisian Luxury Experience
By Bryan Durocher

Elegant thoughtfulness defines the exquisite spa experiences of France.

WEB EXCLUSIVE CONTENT: Faux Pas
By Bryan Durocher

A trip to a Parisian spa can be an incredible experience. Unfortunately, however, that isn’t always the case.

Growing Your Career: Dealing With Disfigurements
By Victoria L. Rayner

By being prepared to handle clients with altered appearances, you can help them--and yourself--in countless ways.

Celebrating 20 Years: Optimisim Reigns in Education
By Lois Hince

Track the growth of education and its opportunities in the esthetic and spa industry.

The Next Level of Spa: America's Expo for Skin Care & Spa 2008
By Abby Penning

Merging learning opportunities with networking galore, this year's expo and conference was one to remember.

Hands Up
By Janet McCormick

Get onboard with the new hand care offerings giving a boost to spas throughout the country.

Summer Lite
By Alphonse Wiebelt

Make way for summer with brilliant makeup shades and expert application tips.

Physiology of the Skin: A New Look at Vitamin A
By Peter T. Pugliese, MD

Find the facts behind the hype on this anti-aging skin care wonder.

Face to Face With Eveline Charles, EvelineCharles Salons and Spas, Edmonton, Alberta, Canada
By Cathy Christensen

Learn what drives this business mogul to keep developing her foothold in the spa and beauty realms.

WEB EXCLUSIVE ARTICLE: Men’s Grooming—Worth the Hype?
By Briony Davies

The men’s market has failed to deliver gains previously anticipated, though recent innovations have put the sector back into the headlines. Euromonitor International takes a closer look at the factors influencing the growth of the category and recommends strategies to reignite development.


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