3338 D Country Club Road
Valdosta, GA 31605
Owner: Michelle Lamb
Staff: Three estheticians; two full-time nail technicians; one part-time nail technician; seven massage therapists; three full-time front desk personnel; and two part-time front desk personnel
Hours: Monday–Friday, 10 am–6:30 pm; and Saturday, 10 am–6 pm
Product lines: Aromatherapy, Fake Bake, Repêchage and Seda France candles
Spa philosophy: Lemongrass’ main goal is to go above and beyond for its clients.
Newest treatment: The Repêchage Biolight Facial
Most unique spa feature: The instant people enter the spa, they are welcomed by soothing, low lights and music with candles burning and a fountain bubbling, creating an ambiance of relaxation.
Business collaborations: Lemongrass is located in Summit Pointe, a quaint shopping center with a variety of other businesses, including a travel agent and jeweler, allowing for co-marketing between the businesses, especially for weddings.
Retail philosophy: According to Lamb, this comes directly from Lydia Sarfati, founder and CEO of Repêchage: “Show and tell, and you will sell.”
Marketing efforts: The spa does a variety of things, include Facebook, e-mail blasts, discounts for referrals, community charity work, and educational and retail events to clients and potential clients.
Future plans: Lamb plans to start franchising Lemongrass in the very near future.